Why you need a Brand Standards Manual
A Brand Standards Manual is important in making sure the integrity of your brand is maintained. The Brand Standards Manual ensures a uniform visual identity that causes customers to immediately recognize a communication by your company.
How to find Brand Influencers
Brand influencers could be potential buyers or may be so-called “value-added influencers” such as journalists, academics, industry analysts, trendsetters or those with extensive social circles. If you can find these individuals, there are no limits to your brand’s reach.
Brand Strategy for Startups
Capturing the reasons why you do what you do at the early stages of your business will help you share your story, inspire people to buy and give your people a reason to get on board and be motivated.
Straydog in Design Edge Magazine
Vancouver’s Straydog Marketing + Design helped name Semeniuk’s W!LD Ocean Fish company and handled everything from its branding to web design. the design team looked at the values and qualities Semeniuk wanted to communicate with W!LD’s packaging and chose imagery invoking a typical marketplace fish vendor.
Do you need a Rebrand?
Rebranding is an effort undertaken with a goal of revitalizing an existing company and it provides a tremendous opportunity to give your business a refreshed look and fee.
