How To Use Social Media

Social media is another way to have your brand voice heard. At Straydog Marketing + Design, we integrate social media, such as Twitter, Facebook, Linked-in, Digg, Blog Catalogue etc. Of course social media is the so called “new wave” to be riding and you’re considered “with the times” by doing so, but it is for good reason!

These are excellent tools for focusing on connecting with people first, and potential clients second. Once you come to the realization that in order for people to buy into your business, they must first buy into YOU!

Looking at Twitter for example, it’s NOT about bragging about your business, and tooting your own horn. Twitter is about engaging with people and for the most part, in an informal way. It is about connecting with people on their level and it is about sharing. It gives a personable feel to the sometimes closed/corporate feel of marketing and advertising.  We believe that your brand voice should always remain consistent, and it is important that you “walk the talk” in order to succeed in business, and to have people believe in your service or offering… and social media is a great place to “Strut Your Stuff!”

Another great part of social media is simply creating brand awareness. When people see your brand in many different places, they start to recognize and feel comfortable with it when it comes time to purchase.

By Rachelle Hynes

One Response to "How To Use Social Media"

  1. comment by Rosalyn Koslow

    Hello, I found your blog in a new directory of blogs. I dont know how your blog came up, must have been a typo,Your blog looks good.Have a nice day.

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